By Michele Smith
Most business owners realize that networking is a valuable marketing effort for their business but are overwhelmed by mass event invitations. A majority of entrepreneurs claim they can go to events every day of the week, which ends up not being a good business strategy.
The question then becomes this: Where does a business owner find a quality networking group that will not only yield results, but support the community as well? The Women in Networking group has been in existence in El Dorado Hills since 2004 and not only is it an event that focuses on growing businesses through relationship networking, but has donated thousands of dollars to Court Appointed Special Advocates of El Dorado County. The group regularly supports local businesses and also provides assistance to soldiers in the form of support packages.
“I am very pleased to have started such a quality networking group.” said Jennifer Geeting, president and founder of WIN. “We currently have over 34 active members and continue to grow monthly.”
There are several other unique aspects of WIN, including member benefits. Each member has the opportunity to give their 15 second infomercial to the group at the beginning of each meeting. Members are rewarded for referring business to other members in the group. Every member has the opportunity to give a 15 minute presentation to the group once a quarter and enjoys the benefit of being a member of three chambers: El Dorado Hills, El Dorado County and the Folsom chamber. The WIN group also keeps members connected through their interactive website and social media, and additionally announces community events at every meeting.
“We have a vendor event once a year where all members have the opportunity to showcase their products and services.” said Geeting. “We have a very dynamic group and have quality presentations every week.”
Women in Networking is a relationship/referral network designed to support local businesses through:
1. Developing relationships that define the know, like and trust philosophy that is critical in today’s networking and referral groups.
2. Creating centers of influence to expand and grow our members’ businesses by sharing information and creating referral networks.
3. Creating power partnerships that create synergies between businesses.
WIN El Dorado Hills meets every Tuesday at Side Bar, 4364 Town Center Blvd., Suite. 124, El Dorado Hills from 11:30 a.m. to 1 p.m.
For more information visit wineldoradohills.com.