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Don’t fall victim to investment ‘biases’

If you’re like most people, you go through many complex thoughts and emotions when choosing investments. In fact, a field of study called “behavioral finance” is devoted to understanding why people make their investment decisions. As part of their work, behavioral finance researchers examine “biases” that affect people’s investment selections. And as an individual investor, […]

July 03, 2012 | Posted in Business Columns | Tagged ,

Firm offers free business makeover package to local businesses

LiftOff, a division of Sacramento-based Vision Launchers, LLC, is offering area businesses the opportunity to win a $17,000 business makeover package consisting of a custom website, photo session, video commercial, logo design, marketing consultation and social media training. “Small businesses are vital to our region. In today’s economy, we’ve spoken with a number of small […]

June 20, 2012 | Posted in Business | Tagged ,

Edward Jones named Firm of the Year

Financial services firm Edward Jones was named the Advisory Solutions Firm of the Year by the Money Management Institute as the firm that most exemplified overall excellence and contributed to the long-term success and sustainability of the wealth management industry, according to John Zezini, a Financial Advisor in El Dorado Hills. “I feel extremely fortunate to be […]

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Automatic investing can pay off for you

To achieve investment success, you don’t have to start out with a huge sum or “get lucky” by picking “hot” stocks. In fact, very few people actually travel those two routes. But in working toward your investment goals, you need to be persistent — and one of the best ways to demonstrate that persistence is […]

June 05, 2012 | Posted in Business Columns | Tagged ,

Financial focus: Gen X’ers must juggle a variety of financial issues

If you’re part of “Generation X” — the age cohort born between the mid-1960s and the early 1980s — you’re probably in one of the busiest phases of your life, as you’re well into your working years and, at the same time, busy raising a family. But just as you’re “multi-tasking” in your life, you’ll […]

May 30, 2012 | Posted in Business Columns | Tagged ,

Togs for Dogs has everything a pet could dream of

Leaving the house can pull on your heart-strings when your dog wistfully looks up with those irresistible eyes that beg, “Please ….” Now you can have “mommy & me time” with your pooch at El Dorado Hills’ newest pet club — Togs for Dogs and Cats Too! “This is not just a place where people […]

May 23, 2012 | Posted in Business | Tagged ,

529 plan can help with college funding and estate-planning considerations

Now that another school year is drawing to a close, your young children are a step closer to the day when they’ll be heading off to college. Of course, as you’re probably aware, higher education doesn’t come cheap — and the costs seem to continuously climb. You can help your children — or even your […]

May 23, 2012 | Posted in Business Columns | Tagged ,
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