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CVS inches closer to new home

ON THE MOVE? The CVS/Pharmacy in Marketplace at Town Center could move down the road to the corner of White Roack and Latrobe roads. The El Dorado County Planning Commission recently reaffirmed the company’s proposal to build at the new site. Village Life photo by Noel Stack

ON THE MOVE? The CVS/Pharmacy in Marketplace at Town Center could move down the road to the corner of White Roack and Latrobe roads. The El Dorado County Planning Commission recently reaffirmed the company's proposal to build at the new site. Village Life photo by Noel Stack

Although company officials haven’t yet told their Marketplace at Town Center landlord, CVS/Pharmacy could move to a new location.

Thursday, the El Dorado County Planning Commission reaffirmed CVS’ plans to opening another store less than a thousand feet away from its current location over the objections of Marketplace owner Dr. Charles Syers, a San Mateo oral surgeon. The new site is at the southwest corner of Latrobe and White Rock roads.

The current store is too big, according to Mansour Co. representative Doug Weile. CVS’ lastest store formats emphasize convenience over deep inventory, he said. The new 14,900-square-foot store would be a 24-hour operation with a drive-up window and a retail health center.

Syers’ attorneys argued that the the area west of Latrobe Road (Town Center West) was intended for job-generating Research & Development and office uses with “ancillary, support retail services,” not for a large format retail drug store, which belongs in Town Center East, where “general retail and commercial uses” are primary.

The commissioners disagreed, ruling the retail drug store was compatible enough with the intent of the 1995 Town Center West Development Plan.

Syers told the commissioners that his tenants, “especially the small ones that have their life savings in their stores,” depend on the foot traffic an anchor like CVS provides.

He lamented afterward that he’d already begun the planning process for a smaller footprint CVS store within Marketplace, more in keeping with CVS’ latest designs, and finding an anchor to replace CVS would be challenging in the current economy.

Syers and his attorneys haven’t decided if they’ll appeal to the El Dorado County Board of Supervisors.

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Posted by on Jan 13 2011.
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